New Jersey: I see Paul’s advertising everywhere. Dental Products Report, Dental Economics, American Dental Association, JADA, all the State Dental Journals, FB, etc. And the size of his ads is often larger than the big three brokerage firms who charge triple the fees. It’s just comforting to know that when you place your trust in a discount brokerage firm, they don’t skimp on advertising. 3 Percent Dental is clearly a full-service company.